Creativity has been my language for
over 12 years as a way to learn, to connect,
and to help brands tell stories that matter.
I’m a creative director with more than a decade of experience working in communication, strategy, and design.
I started my career as a graphic designer,
built strong foundations in visual communication, and later specialized in motion design, where storytelling and design came together.
Over time, I expanded my focus into art and creative direction, bringing strategy, design,
and leadership into the mix.
Skateboarding has always been a big influence in my life. It taught me to see the world through a creative, challenging, and playful lens — an attitude that still guides my work today. While completing my BA in Graphic Design and a 2D & 3D Animation course, I began my professional journey in 2013. Since then, I’ve worked both freelance and in-house, collaborating with global brands such as Google, Meta, Robinhood, NEOM, BMW, Vodafone, Casio, L’Oréal, Vans, Worten, and many more.
Throughout this journey, I’ve gained skills that go beyond design — from storytelling and strategy to creative direction and problem solving. Today, I help brands craft stories that connect with people and move culture forward.
Over the years I’ve collaborated with agencies, studios, and brands, building diverse experience in communication, design, and direction.
Freelance – December 2024 until present day
– Creating and implementing concepts, guidelines, and strategies.
– Creative & Art direction.
– Development of Motion Design, 3D, and Graphic Design content, always focused on brand strategy.
– Worked for brands such as Crédito Agrícola, Montebelo, Generali, Hannun, Forum Montijo, among others.
Blue Pepper – December 2022 until November 2024
– Leading, directing, and mentoring a team of designers.
– Creating and implementing concepts, guidelines, and strategies.
– Creative & Art direction.
– Development of Motion Design, 3D, and Graphic Design content across several media platforms.
– Worked for brands such as Crédito Agrícola, Bosch, Siemens, The Agency, Portugália, among others.
Superside – December 2021 until December 2022
– Development of Motion Design, 3D, and Graphic Design content.
– Mentoring and directing younger designers.
– Worked for brands such as Google, Meta, Robinhood, ZoomInfo, among others.
Blue Pepper – September 2020 until December 2021
– Development of Motion Design, 3D, and Graphic Design content.
– Creative & Art direction for advertising, brands, and all kinds of content.
– Worked for brands such as Crédito Agrícola, Portugália, PLAY, Bosch, among others.
Worten – June 2018 until September 2019
– Development of Motion Design and 3D content for all kinds of supports.
– Art direction.
– Design of all the storytelling process, from the script and storyboard to the final product.
Generali, Hannun, Forum Montijo, among others.
Fractal Mind – September 2016 until June 2018
– Development of Motion Design and 3D content for all kinds of supports.
– Art direction for all projects/iniciatives.
– Worked for brands such as Worten, Delta Cafés, Super Bock, Cetelem, among others.
A Bola TV – January 2016 until January 2017
– Development of Motion Design and 3D content for television.
– Design of all the graphics for TV shows.
– Design of 3D scenarios for television.
Freelance – May 2013 until December 2022
– Development of Motion Design, 3D and video content for all kinds of supports.
– Creative & Art direction for advertising, brands, and all kinds of content.
– Worked for brands such as Sagres, BMW, Vodafone, Vans, Casio, G-Shock, Thyssen Krupp, among others.
Nothing speaks louder than the people we create with and the bonds we make along the way. Here are a few words from those I’ve had the pleasure of working alongside.
I loved every brainstorming that I did with Filipe. We always could imagine something big and share awesome ideas! I also admire his ambition and his organization. He is absolutely a person from whom I learned a lot.
João Pinto Paulo
Product Designer – Bliss Applications
Driven by curiosity and creativity, my journey has led me to collaborate with diverse clients across industries and disciplines.
Curious to collaborate or have a project in mind?
Let’s connect and see what we can create together.